id: 50361626
dt: j
an: 50361626
au: Janssen, Maarten C. W.; Non, Marielle C.
ti: Going where the ad leads you: on high advertised prices and searching where
    to buy
so: Marketing Science 28, No. 1, 87-98 (2009).
py: 2009
pu: 
la: EN
cc: 
ut: 
ci: 
li: doi:10.1287/mksc.1080.0377