@article {IOPORT.50322558,
    author       = {Hartzel, Kathleen S. and Mahanes, Christopher J. and Maurer, Gregory J. and Sheldon, Jennette and Trunick, Christopher and Wilson, Shanon J.},
    title        = {Corporate posts and tweets: brand control in web 2.0},
    year         = {2011},
    journal      = {JIKM},
    volume       = {10},
    number       = {1},
    pages        = {51-58},
    doi          = {10.1142/S0219649211002821},
    identifier   = {50322558},
}