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\iteman{io-port 05571760}
\itemau{Plastria, Frank; Vanhaverbeke, Lieselot}
\itemti{Maximal covering location problem with price decision for revenue maximization in a competitive environment.}
\itemso{OR Spectrum 31, No. 3, 555-571 (2009).}
\itemab
Summary: We extend the classical maximal covering model in a competitive environment by including a price decision. We formulate a revenue maximization model and propose two procedures to solve it. By a careful examination of the relationships between the maximal covering problems for different prices, we reveal interesting properties of the deduced revenue maximization model, leading to a full enumeration solution approach. With the help of two more properties we develop a second, more intelligent solution procedure. Computational experiments show promising results for a small, medium and large case study.
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\itemcc{}
\itemut{competitive location; spatial pricing; revenue maximization; maximal covering problem; mixed integer programming}
\itemli{doi:10.1007/s00291-008-0158-z}
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