id: 05579228 dt: a an: 05579228 au: Nishizawa, Yosoko; Hiroi, Kanya ti: Design creation based on KANSEI in Toshiba. so: Jacko, Julie A. (ed.), Human-computer interaction. New trends. 13th international conference, HCI International 2009, San Diego, CA, USA, July 19‒24, 2009. Proceedings, Part I. Berlin: Springer (ISBN 978-3-642-02573-0/pbk). Lecture Notes in Computer Science 5610, 660-666 (2009). py: 2009 pu: Berlin: Springer la: EN cc: ut: KANSEI; design; product; quality of design; evaluation of design ci: li: doi:10.1007/978-3-642-02574-7_74 ab: Summary: In endeavoring to increase the quality of design, Toshiba has outlined a concept of “perceived quality,” and evaluates designs on the basis of achieving a higher level of perceived quality. We defined six indices from the result of the image research into the design by the user. These six indicators of perceived quality were used in the creation and evaluation of designs, and a number of products were put on the market and evaluated. rv: